CruiseThe cruise line reports that 2021 sailings are almost sold out and bookings in early 2022 show a strong momentum.

World Dream hits the right spot with Singaporeans seeking safe, alternative travel

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Close to 200,000 guests have sailed with World Dream since its resumption in November 2020.
Close to 200,000 guests have sailed with World Dream since its resumption in November 2020. Photo Credit: Dream Cruises

As World Dream celebrates its one-year milestone of safe sailings in Singapore since November 2020, parent company Dream Cruises reveals the many factors that spurred demand for its cruises.

Michael Goh, president of Dream Cruises and head of international sales at Genting Cruise Lines, shared that despite the circumstances in the past year, “the continuous support from the Singapore Tourism Board, the local authorities, and the general public” has given the cruise line the opportunity of providing “Singapore residents with an alternative and safe vacation experience.”

In addition to providing “an alternative and safe vacation experience”, throughout the year, World Dream launched multiple first-of-a-kind initiatives to further entice local residents to sail with the cruise line. Some of these include widening its culinary offerings for Muslim and vegetarian guests, showcasing select homegrown brands with exclusive merchandise, and integrating globe-trotting themes.

Since its restart, World Dream has welcomed approximately 200,000 Singapore residents aboard, and it seems that cruisers are still responding positively to these initiatives. World Dream’s sailings for the rest of the year are almost sold out, and bookings for the early months of 2022 continue to show a positive trend.

World Dream has also seen an increase in cruise demand from younger travellers, including Millennials and Gen X-ers, as well as couples with no children or families with non-school-going young children.

According to Dream Cruises, due to the wider range of demographics who have taken to cruising in Singapore, the cruise line’s on-board spending has increased by 37.5% in 2021 as compared to pre-pandemic in 2019.



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