HotelsThe hotel incorporates state-of-the-art technology along with Instagram-worthy interiors to meet the pent-up travel desires of the young and mobile.

Capri by Fraser wants to attract tech-savvy millennials to Bukit Bintang, Kuala Lumpur

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The Den is a bar and all-day dining space located on the 40th floor of the hotel that serves a buffet breakfast of both local and international favourites, as well as gourmet all-day dining.
The Den is a bar and all-day dining space located on the 40th floor of the hotel that serves a buffet breakfast of both local and international favourites, as well as gourmet all-day dining. Photo Credit: Frasers Hospitality

With the rising wave of millennial travellers dominating the tourism sector in search of unique experiences to fulfil their pent-up travel desires, the launch of the 319-key Capri by Fraser in Bukit Bintang and its many technological features may potentially be able to capture the youth travel market.

“Capri by Fraser is one of the most innovative concepts in the serviced residence sector, catering for explorers who have a millennial mindset and lead ‘always-on’ lives that blur the boundaries between work and play,” says Tonya Khong, senior vice president and head of Asia Pacific of Frasers Hospitality.

This tech-savvy, lifestyle-led smart new hotel residence, situated in Kuala Lumpur’s most dynamic downtown district, is where art and technology meet to create a seamless immersive experience for guests to interact with both the digital world and their surroundings.

The interior design reflects Bukit Bintang’s heritage as a hotspot of entertainment, with wavy walls depicting cinema hall curtains and artworks featuring movie motifs.
The interior design reflects Bukit Bintang’s heritage as a hotspot of entertainment, with wavy walls depicting cinema hall curtains and artworks featuring movie motifs. Photo Credit: Frasers Hospitality

Standing 43 storeys high, the new hotel is ringed by a variety of luxury retail malls, upmarket restaurants, vibrant bars and exciting attractions. Capri by Fraser promises elevated comfort, convenience and connectivity right upon entering the hotel’s premises where guests can expect expedited arrivals with a fully automated car park and self-check-in kiosks.

The 319 contemporary studios and one-bedroom apartments range from 30 sqm to 50 sqm and come fully furnished with living areas, bedrooms and stocked kitchenettes. Each apartment is integrated with smart technology, including fast and free Wi-Fi, a large flatscreen IPTV with Chrome casting, a mobile charging dock and Lola, the personal digital concierge.

The Den is a social space that allows guests to relax or dine in its contemporary surroundings with a stunning view of the city.
The Den is a social space that allows guests to relax or dine in its contemporary surroundings with a stunning view of the city. Photo Credit: Frasers Hospitality

One of the most notable hotel space in Capri by Fraser is The Den — a social hub that encompasses two levels for guests to hang out, interact with friends, play board games, listen to music on the digital jukebox, or simply dine in comfort.

Other amenities include the saltwater pool and the high-tech gym located on the 42nd floor of the hotel that offers a bird’s eye view of the Kuala Lumpur City Centre (KLCC) skyline with the floor-to-ceiling windows. Even chores don’t have to be a bore when the hotel has cleverly combined washing facilities in a games room.

Capri by Fraser’s playroom equipped with pool table and foosball table.
Capri by Fraser’s playroom equipped with pool table and foosball table. Photo Credit: Frasers Hospitality

According to a statement by Frasers Hospitality, the new hotel caters to “the new generation of digital nomads, free-spirited urban adventurers and anyone who needs to stay in touch with their home, office or social media platforms.”

In ensuring guests’ safety, Capri by Fraser mandates that all staff have to be fully-vaccinated, and implements frequent sanitisation of its facilities with a chemical-free, child-friendly cleaning system.



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